Makarska Tourist Board (hereinafter: “we”) is committed to protecting your privacy and personal data in accordance with applicable regulations, including the General Data Protection Regulation (GDPR).

This Privacy Policy explains what personal data we collect, how we use, store and protect it, and what rights you have regarding the processing of your personal data.

Who are we?

Name: Makarska Tourist Board
Address: Obala kralja Tomislava 16, 21300 Makarska
E-mail: info@makarska-info.hr
Website: www.makarska-info.hr

What personal data do we collect?

Depending on how you use our website, we may collect the following data:

• name and surname (if you provide them through a contact form)
• e-mail address
• phone number (if you voluntarily provide it to us)
• IP address and technical data about your device, browser and method of accessing the website
• data collected through cookies and website analytics tools

How do we collect data?

We may collect personal data:

• when you contact us through a contact form or e-mail
• when you use our website through technologies such as cookies and analytics tools
• automatically during your use of the website, for security purposes and to improve website performance

Why do we collect data?

We use your personal data for the following purposes:

• responding to your inquiries and requests
• providing information and communicating with users
• analysing website usage and monitoring visitor statistics
• improving website content and user experience
• technical maintenance, security and protection of the website

Legal basis for processing personal data

We process your personal data based on:

• your consent when required (for example, for certain cookies and analytics tools)
• taking actions at your request when you contact us
• our legitimate interest in maintaining website security and improving website quality
• legal obligations where applicable

Use of Cookies

Our website uses cookies – small text files that are stored on your device when you visit the website.

Cookies help us ensure the proper functioning of the website, improve user experience and analyse website usage.

Necessary cookies are required for the basic operation of the website and may be placed without your consent.

Analytics and other non-essential cookies, including cookies used by Google Analytics, are placed only after your consent.

More information about the cookies we use is available in our Cookie Policy.

Do we share your data?

We do not sell your personal data or share it unnecessarily with third parties.

We may share data only:

• when required to comply with legal obligations
• with trusted technical service providers who assist us with website maintenance, security and analytics (for example, Google Analytics)

Such service providers are required to process data in accordance with applicable data protection regulations.

How long do we keep the data?

We keep personal data only for as long as necessary to fulfil the purpose for which it was collected, or for as long as required by law.

Data submitted through contact forms or e-mail is stored only as long as necessary to respond to your inquiry and for any further communication.

Protection of personal data

We apply appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, misuse or unauthorised alteration.

Your rights

Under the GDPR, you have the right to:

• request access to your personal data
• request correction of inaccurate or incomplete data
• request deletion of personal data when the conditions for this are met
• request restriction of processing
• object to the processing of your data
• request the transfer of your data to another data controller where applicable
• lodge a complaint with the competent supervisory authority
  
  

To exercise your rights, you can contact us via email:

E-mail: info@makarska-info.hr

The competent data protection authority in the Republic of Croatia:

Croatian Personal Data Protection Agency (AZOP)
Web: www.azop.hr

Links to other websites

Our website may contain links to other websites. We are not responsible for the content or privacy practices of these external websites and recommend that you review their privacy policies.

Changes to the Privacy Policy

We may update this Privacy Policy from time to time due to changes in the way we process personal data, the use of technologies or legal requirements.

Updated versions will be published on this page with the date of the latest revision.

Last updated: July 2026.